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UPDATED: Plenty of TOIFA tickets still available

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With 24 hours to go before tomorrow night's Times of India Film Awards and Ticketmaster shows lots of seats are still available at BC Place.


The Ticketmaster seating chart for the awards show indicates there are lots of seats to be had.


For 62 dollars you can have any seat you want in the upper bowl which is awash in navy blue the colour code Ticketmaster uses to indicate "high availability".


Seats are also available in five sections of the lower bowl if you want to drop 123 dollars.


For the big spenders between 500 to 700 dollars gets you a seat in any of the 17 sections with seats available on the floor.

Only 4800 people attended last nights musical extravaganza to kick off the awards.


The province has spent nine and a half million dollars to help host the event.


The government estimates the economic benefits for BC to be between 13 to 18 million dollars.  

The communications firm handling the Times of India Film Awards show is answering the question, how can lots of tickets be available for a sold out show?

Laura Ballance says the answer is simple.

"We did an initial ticket on sale back in the middle of February. That on sale was incredibly successful and was virtually sold out within about an hour of going on sale and so what we did was reconfigure the stage three times."

She says the changes included opening up new sections of seats previously blocked off.

"What we were able to do is do three re-releases of the side sight lines in the lower bowl and then because of the demand after all three of those what we ended up doing back on the 11th of March is actually opening the upper bowl which was not part of the original scenario and we have put that on sale."

Ballance says the initial offering was 20,000 tickets but changes have bumped up the number of seats.

"We are at about 30,000 and that is about as far as we can go."


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